#India's No.1 Digital Marketing Courses in Pune
A Leading Professional Training Institue In Pune Since 2011
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- 100% PLACEMENT ASSISTANCE
- PAY WITH NO COST EMI
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About Training Institute Pune
Digital Marketing Courses in Pune offered by Training Institute in Pune (TIP) have established TIP as a respected in professional training since 2011. We deliver career-driven programs that equip individuals with industry-relevant,employment-ready skills. Our focus on practical knowledge and excellence in training has earned us the trust of students and professionals alike
For years, we have been the leading provider of digital marketing courses in Pune, successfully training over 23,000 students. Our curriculum is built around the practical skills and expertise that today’s companies urgently need. By focusing on real-world applications and not just theory, we have a proven track record of helping our students secure rewarding job opportunities and build successful digital marketing careers right here in Pune's vibrant job market.Our courses are designed with a strong focus on AI-driven marketing tools, enabling learners to build data-backed strategies that deliver measurable results.
- Experienced Trainers
- Practical Learning
- Placement Support
- Flexible Learning Options
- Proven Results
OUR STUDENTS WORKING WITH COMPANIES LIKE...
We Provide 100% Placement Support To Our Students After Completing Best Digital Marketing Courses In Pune With Placement
WHAT OUR STUDENTS HAVE TO SAY...
Here Is Our Feedback From Our Alumni For Digital Marketing Classes In Pune
“I have Completed Digital Marketing course from training institute Pune. Way of teaching is very Interactive. The course content is better.
My experience with faculty is very great. They have lots of patience to make you understand SEO concepts & our queries in well behaved manner.
Training Institute in pune is Best Digital marketing Place near Kalewadi Phata, Wakad, For Start our own business . Teachers are very experienced.
TIP is a true gem for digital marketing courses in Pune. The 100% placement assistance, coupled with a 3-months internship, sets them apart.
STUDENTS VIDEO TESTIMONIAL...
Here Is Video Testimonial From Our Alumni ! Check Out How PIIDM Provides Top Digital Marketing Classes In Pune
STUDENT LIFE AT TIP...
Batch Certification, Cricket Event, Farewell Party, Dandiya Night And Much More !
Why Choose TIP?
We’re not just another Institute in Pune. We are the Best Digital Marketing Course Provider with AI Infused Course.
Experienced Trainers
Practical Learning
Proven Results
Placement Support
Flexible Learning Options
What we offer:
We’re not just another Institute in Pune. At TIP, we’re your mentors, cheerleaders, and career architects. Here's why we’re the best:
Classroom Training
Interactive, hands-on sessions in a professional learning environment for focused learning.
Online Training
Flexible, live instructor-led courses you can access from anywhere.
Corporate Training
Tailored programs designed to upskill teams and meet organizational goals.
Skill sets for successful digital marketing career
Top 11 skills that make you proficient digital marketer
- Writing & Editing content
- Search engine optimization
- Design
- Social paid advertisement skill
- Personal branding
- WordPress
- Social media marketing
- Email Marketing
- Google AdWords & PPC
- Marketing automation
- Creative and Analytics ability
Digital Marketing Courses in Pune Content Details [Updated 2025]
- Learn the difference between digital and traditional
- Understand customer journeys and conversion funnels
- Explore traffic sources : organic, paid, social, referral.
- Learn key metrics: CTR, ROI, conversion rate, engagement rate
- Study campaign planning and goal setting
- Understand marketing analytics and reporting
- Basic marketing algorithm used in targeting.
- Understanding audience segmentation
- Learn how to optimize campaigns for maximum reach.
- Hands on exposure to tools like Google analytics and dashboards
Facebook Mastery
- Create an optimise business pages
- Learn audience targeting and custom audiences.
- Understand Facebook algorithms for feed marketing.
- Create ads in videos, carousels, or lead forms.
- Track campaign performance and ROI learn pixel set up an event tracking
- Tea target in Strategies for higher conversions
Instagram Mastery
- Optimise profiles and content grid
- Post Reel, stories, and IGTV contents.
- Understand Instagram engagement algorithm
- Learn Hashtag strategy for better reach
- Create Instagram ads and campaigns
- Learn how to collaborate with branded content
- Track analytics and engagement matrics
- Learn platform specific algorithm and content strategy
- Understand audience behaviour and engagement trends
- Building a segment mailing list
- Create promotional emails, and drip campaigns
- Learn A/B testing for subject line and content
- Automate campaign for better efficiency
- Learn to track open rates, click through rates and conversion.
- Explore email marketing software and analytics.
- Basics of paid advertising and Google
- Keyword research and match types
- Writing ad copies that convert
- Ad extensions and campaign structure
- CPC, CTR, Quality Score and bidding strategies
- Conversion tracking set up
- Smart building algorithms (Target CPA, ROAS)
- Split testing and a campaign optimization
- Budget allocation and ROI analysis.
- Basics of wordpress and CMS platforms
- Landing page design for PPC campaigns
- Importance of UX / UI in conversions
- Responsive and mobile friendly designs
- Websites speed optimisation
- CTA placement and heatmap analysis
- Conversion rate optimisation techniques
- A/B testing for website elements
- Setting up remarketing tags and lists
- Dynamic remarketing for e-commerce
- Strategies for abundant carts recovery
- Frequency capping and audience segmentation
- Display remarketing v/s search remarketing
- Cross channel remarketing (social + Google Ads)
- Measuring conversions for remarketing campaigns
- Marimind website in GSC
- Monitoring impressions, clicks, and CTR
- Indexing and coverage reports
- Submitting XML site maps
- Identifying crawl errors and fixing issues
- Mobile usability reports
- Checking backlinks and referring domains
- Tracking keyword performance
- Learn to identify Unique Selling Propositions (USP).
- Learn to build your authority in social media applied forms.
- Understand SEO for personal websites and blogs.
- Learn to grow your audience organically using algorithms.
- Learn reputation management techniques.
- Learn strategy to track engagement and analytics for personal growth.
- Learn to design social media posts and create visuals.
- Learn tools about Photoshop, Illustrator, and Canvas
- Edit videos by learning, trimming transitions, captions, and overlays in video.
- Maintain brand consistency across visuals.
- Create graphics for Blog, email campaign, and ads
- Learn apply design principles like colour typography and layout
- Explore video marketing for social media and ads
- Learn motion graphic and animation basics
- Learn AI tools for content creation and ads copyrighting.
- Learn to automate social media posting an email campaign.
- Know how to use predictive analytics for campaign optimization.
- Understanding got the main focus on targeting and personalization.
- Learn about chatbots for customer support.
- Explore AI driven S U and keyword suggestions.
- Understand ethical AI practice in digital marketing.
- Learn to plan and create contentblogs, social media and videos.
- Learn SEO friendly content writing.
- Repurpose content across multiple platforms.
- Distribute content by social media email and paid campaigns.
- Learn to track engagement, share and conversion.
- Learn story telling techniques for brand building.
- Explore and understand content recommendation algorithms .
- Creating YouTube channel for ads
- Skippable v/s non skippable ad formats.
- Targeting by demographics, interests, and keywords
- Setting up true view and bumper ads
- Video ad story telling techniques
- Tracking watch time, CTR & engagement
- YouTube algorithm basics for ad placements
- Optimising video ads for conversion
- Setting up optimising GMB profile
- NAP consistency (Name, Address, Phone)
- Local Citation and directory submission
- Adding reviews and rating for credibility
- Geo tagging images and posts
- Local keyboard research
- Ranking in Google maps and local pack
- Tracking calls messages and directions for GMB.
- Learn to perform keyword research and computer analysis.
- On page SEO : meta tag, headings, content optimisation.
- Of page SEO : backlinks, guest posting, authority building.
- Technical SEO : speed, indexing, mobile, optimization.
- Learn GA4 setup, events, goals, and funnels.
- Learn to track user behaviour, conversions, and traffic sources.
- Analyse report to optimize campaign.
- Understand search engine algorithms and ranking factors.
- Get hands-on experience with an analytics dashboard.
- Learn to set up GTM container triggers and variables.
- Learn to track events without coding.
- Install GA4 and conversion tracking tags.
- Debug and preview tags before going live.
- Learn advanced E-Commerce tracking using GTM.
- Integrating GTM with other analytics tools.
Client Paid Ads Performance
- Learn to create search displays and videos and campaigns.
- Learn keyword match types and bidding strategies.
- Learn to write ad copies.
- Learn to Track CTR, CPC, and ROI.
- Optimise campaigns based on performance metrics.
- Learn Google ads and Microsoft ads platform.
E-Commerce Marketing
- Learn to Set up Google shopping campaigns.
- Manage product feeds and catalogue optimisation.
- Learn dynamic remarketing for abandoned carts.
- Track ROAS and customer lifetime value.
- Scale camping profitability using algorithms.
- Analyse performance Matrics to improve sales.
- Introduction to Google Display Network (GDN)
- Banner ads, responsive ads and HTML5 creative
- Audience targeting (affinity, inmarket, custom)
- Contextual targeting with keywords and topics
- Remarketing through display campaigns
- Placement targeting and exclusions
- CPM, CPC, & CPA bidding models
- Measuring impressions, reach, and viewability.
- Creating and managing product feeds
- Google Merchant Centre setup
- Product title and description optimization
- Shopping ads camping creation
- Smart shopping v/s Performance Max campaigns
- Tracking ROAS & sales performance
- Strategies to reduce CPC & improve sales
- Shopping campaigns for E-Commerce websites.
- GA4 set up an interface overview
- Understanding users, sessions and events
- Creating conversion goals and funnels
- Source/medium and traffic channel analysis
- Behaviour fluent engagement rate tracking
- Cohort analysis and retention matrics
- Audience insights for remarketing
- Integrating GA4 with Google ads and GTM
- Introduction to AdSense & monetization policies
- Setting up an AdSense account
- Type of ads: display, text, in article, matched content
- Best ad placement strategies for revenue
- Page RPM, CTR, and CPC analysis
- Using auto ads for optimization
- Tracking earning and pay out reports
- AdSense vs affiliate marketing income strategies.
Online & Offline Batches for Digital Marketing Courses in Pune
| Batch Time | Duration | Online & Offline | Book NoW |
|---|---|---|---|
| 10.30 am to 11.30am | 3 Months | Online & Offline | |
| 3.00 pm to 4.00pm | 3 Months | Online & Offline | |
| 10.00am to 11.00am | 3 Months | Online & Offline | |
| 11.00am to 12.00pm | 3 Months | Online & Offline | |
| 12.30pm to 1.30pm | 3 Months | Online & Offline | |
| 2.00pm to 3.00pm | 3 Months | Online & Offline | |
| 8.00pm to 9.00pm | 3 Months | Online & Offline |
| Batch Time | Duration | Online & Offline | Book NoW |
|---|---|---|---|
| 10:15 am to 11.15am | 3 Months | Online & Offline | |
| 10:30 am to 11.30 am | 3 Months | Online & Offline | |
| 11:30 am to 12.30 PM | 3 Months | Online & Offline |
Institutional Tie Ups
Symbiosis
VIT Institute
Pune Business School
D Y Patil
Indira Institute of Management
ITM Mumbai
Parantwadi Indira Campus
Nagpur Institute
I did Digital Marketing course from Training Institute Pune. It was great experience of learning Digital Marketing and Its new updates and new trends.